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Month: September 2008

Words That Trigger

Words That Trigger

Tweet Some words have more influence on a prospect than others. These are “trigger words” that work on the readers subconcious as he/she reads. If you can tap into your prospects mind and press their hot buttons using trigger words, then you can expect response to go up. It is considered an art – as is copywriting in general but when done right, is one element of copywriting that results levers on. A Short List Of Trigger Words There are…

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Writing Responsive Email Subject Lines

Writing Responsive Email Subject Lines

Tweet A bit part of marketing online is email marketing. I’m sure at some point in your career online, you will be sending out some sort of email promotion. To cut a long story short, a promo email is very much like a mini sales letter. You draw upon the AIDA system to get them interested and taking action. In most cases, that action will be to visit the sales page for the product you are promoting. But don’t let…

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Which Colors for Headlines?

Which Colors for Headlines?

Tweet Is RED the best color to use on a headline? Some copywriters swear by it. I would have to agree that red is the best color to use on a sales page’s headline. Here are my justifications for it. 99% of all the online sales letters use red so it’s the safe color to use. You can’t go wrong with red. Red stands out and you all know that that is what your headline has to do. In contrast,…

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“How to” Write Neck-Snapping Headlines

“How to” Write Neck-Snapping Headlines

Tweet There is always so much fuss about the headline. That’s because they are vital to your copy. A headline that captures your readers eyes and make them go “WHAT WHAT WHAT?!!?!” pretty much decides the fate of your sales.If you can do that, you’re 95% they way to hitting home sales. Whether you are writing a web sales letter, magazine ad, email ad, direct mail, or a book title the first words that are visible MUST be able to…

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My First Post and The Best Copywriting Tip

My First Post and The Best Copywriting Tip

Tweet Hi I’m Stuart Stirling. This is my first post on my new copywriting website www.BlingCopywriting.com I’m not one to beat around the bush and make you read through all sorts of dribble on this website. I’m going to just give you solid advice and tips to help you improve your ad writing skills. The Best Copywriting Tip In my short experience as a copywriter, the best and biggest tip I can share for beginner copywriters and one I always…

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